Shell Marine – 3d animation

Cold corrosion is a significant issue for marine engines. Shell Marine Products’ new engine oil technology helps to protect engines in a novel way. Although the cylinders are several decks high, all the action happens at a molecular scale in an oil film a few microns thick.

The RSK communication services team’s task was to set out the challenge and context quickly, then explain the process by visualising the way in which the molecules interact. We used our understanding of the technology to produce an eye-catching animation that tells the story succinctly and satisfies Shell’s strict visual identity rules.

Services3D animation, design, technical writing, events